![]() ![]() One example of this is “Live Covers,” magazine titles that animate to grab the attention. The tactile feel of turning pages is lost, but Apple is keen both to keep magazines’ distinct design style and make the most of the medium at the same time. In the demo on stage, we were shown exactly how Apple is thinking about making the magazine experience work on mobile. As Tim Cook said on stage: “This is going to take Apple News to a whole new level.” It’ll even launch with The Wall Street Journal, which is something of a coup. ![]() ![]() It’s not just limited to magazines either, with it featuring websites like The Skimm, Vulture and Techcrunch. In short, Apple is adding more than 300 magazines to Apple News including the likes of The Atlantic, Marie Claire and The Hollywood Reporter. The name may not be wholly inspiring, but the idea could be wholly transformational. Apple kicked off its 25 March event with a revamp of Apple News: the unimaginatively named Apple News Plus. ![]()
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